HybridContainer OK

Rudbeckia Goldstrum

Rudbeckia fulgida var. sullivantii 'Goldsturm'

yellow flower in tilt shift lens

This Perennial Plant Association Hall of Fame winner delivers an incredible show of bright golden-yellow daisy-like flowers with prominent dark centers from summer through fall. Goldsturm is virtually maintenance-free, drought tolerant once established, and attracts beneficial pollinators while providing seeds for birds in winter. It's the perfect choice for naturalizing and creates stunning mass plantings in sunny borders.

Sun

rud-BEK-ee-ah ful-JEE-duh

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Zones

3–9

USDA hardiness

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Height

2-3 feet

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Planting Timeline

Jan
Feb
Mar
Apr
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Start Indoors
Transplant
Direct Sow
Start Indoors
Transplant
Direct Sow

Showing dates for Rudbeckia Goldstrum in USDA Zone 7

All Zone 7 flower β†’

Zone Map

Click a state to update dates

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Rudbeckia Goldstrum Β· Zones 3–9

What grows well in Zone 7? β†’

Growing Details

Difficulty
Very Easy
Spacing12-18 inches
SoilAverage, well-drained soil, tolerates clay and sandy soils
pH5.5-7.5
Water0.5-1 inch per week, drought tolerant when established
SeasonCool season planting, summer-fall blooming
FlavorN/A
ColorBright golden-yellow petals with dark brown-black centers
Size2-3 inch flower diameter

Zone-by-Zone Planting Calendar

ZoneIndoor StartTransplantDirect SowHarvest
Zone 3April – MayJune – JulyJune – Augustβ€”
Zone 4March – AprilJune – JuneJune – Julyβ€”
Zone 5March – AprilMay – JuneMay – Julyβ€”
Zone 6March – AprilMay – JuneMay – Julyβ€”
Zone 7February – MarchApril – MayApril – Juneβ€”
Zone 8February – MarchApril – MayApril – Juneβ€”
Zone 9January – FebruaryMarch – AprilMarch – Mayβ€”
Zone 10January – JanuaryFebruary – MarchFebruary – Aprilβ€”

Complete Growing Guide

Light: rud-BEK-ee-ah ful-JEE-duh. Soil: Clay, Shallow Rocky. Drainage: Good Drainage, Moist, Occasionally Dry. Height: 2 ft. 0 in. - 3 ft. 0 in.. Spread: 1 ft. 0 in. - 2 ft. 0 in.. Spacing: 12 inches-3 feet. Growth rate: Rapid. Maintenance: 'Early Bird Gold' 'Little Goldstar'Fair amount of resistance to abiotic disorder and southern blight. 'Viette's Little Suzy'10-15 inches tall, 'Early Bird Gold', 'Little Goldstar', 'Viette's Little Suzy'. Propagation: Division, Seed. Regions: Coastal, Mountains, Piedmont.

Harvesting

Harvest time: Fall

Bloom time: Fall, Summer

Storage & Preservation

Fresh cut Rudbeckia Goldstrum stems last 7-10 days in vases when properly conditioned. Immediately after cutting, recut stems underwater and place in lukewarm water with floral preservative. Store cut stems in a cool location (60-65Β°F) away from direct sunlight.

For dried flower preservation, bundle 5-6 stems together and hang upside down in a dark, dry area with good air circulation. Properly dried blooms retain their shape and color for 6-12 months in arrangements. Alternatively, use silica gel for faster drying while maintaining better color retention.

Seed preservation requires thorough drying before storage. Spread cleaned seeds on paper towels for 1-2 weeks, then store in labeled paper envelopes or glass containers with tight lids. Properly stored seeds remain viable for 3-4 years when kept in cool, dry conditions below 50Β°F.

History & Origin

Rudbeckia fulgida 'Goldstrum' was discovered as a chance seedling in the 1930s at the Foerster Nursery in Germany by renowned perennial breeder Karl Foerster. Foerster, often called the father of modern perennial gardening, recognized this particular black-eyed Susan's superior qualitiesβ€”compact habit, prolific blooming, and exceptional hardiness compared to the species.

The cultivar name 'Goldstrum' translates to 'gold storm' in German, perfectly capturing the plant's ability to produce masses of golden blooms that create a storm-like effect in the garden. Goldstrum was introduced to American gardens in the 1960s and quickly gained popularity among both home gardeners and landscape professionals.

In 1999, Goldstrum received the prestigious Perennial Plant Association Plant of the Year award, cementing its status as one of America's most reliable and beloved perennials. This recognition highlighted its exceptional performance across diverse growing conditions and climate zones, from the heat of zone 9 to the harsh winters of zone 3. Today, it remains the gold standard by which other black-eyed Susan cultivars are measured.

Advantages

  • +Attracts: Butterflies, Pollinators, Songbirds
  • +Wildlife value: This plant provides nectar for pollinators. It is a larval host plant to Wavy-lined Emerald (Synchlora aerata) and to Silvery Checkerspot (Chlosyne nycteis) which has one brood in the north and two broods from May-September in the rest of its range. Songbirds, especially American goldfinches, eat the seeds in the fall.
  • +Fast-growing

Companion Plants

Plant Together

+

Purple Coneflower (Echinacea)

Similar growing conditions, attracts beneficial pollinators, creates striking color contrast

+

Black-Eyed Susan (Rudbeckia fulgida)

Extended bloom season together, shared pollinators, similar maintenance needs

+

Bee Balm (Monarda)

Attracts beneficial insects and hummingbirds, helps deter harmful pests

+

Sedum

Complementary late-season blooms, attracts butterflies, provides structural contrast

+

Ornamental Grasses

Provides textural contrast, supports beneficial insects, creates natural windbreak

+

Asters

Extends pollinator season into fall, similar soil preferences, natural prairie companions

+

Catmint (Nepeta)

Repels aphids and ants, long blooming period complements Rudbeckia

+

Yarrow (Achillea)

Attracts beneficial predatory insects, drought tolerant with similar needs

Keep Apart

-

Black Walnut Tree

Produces juglone which is toxic to many plants including Rudbeckia

-

Fennel

Allelopathic properties inhibit growth of nearby flowering plants

-

Mint

Aggressive spreader that competes for resources and can overwhelm Rudbeckia

Nutrition Facts

Calories
15kcal(1%)
Protein
1.03g(2%)
Carbs
3.28g(1%)
Fat
0.07g(0%)
Vitamin C
28mg(31%)
Vitamin A
97mcg(11%)
Iron
0.7mg(4%)
Calcium
39mg(3%)
Potassium
173mg(4%)

Per 100g serving. % Daily Value based on 2,000 calorie diet. Source: USDA FoodData Central (FDC #169270)

Pests & Disease Resistance

Resistance

Excellent disease resistance, very robust and healthy

Common Pests

Aphids, leaf miners, slugs (rarely problematic)

Diseases

Powdery mildew in humid conditions, crown rot in wet soils

Frequently Asked Questions

How long does Rudbeckia Goldstrum take to bloom from seed?β–Ό
Goldstrum typically takes 14-18 months to bloom from seed. Seeds started indoors in late winter will produce small plants the first year with minimal flowering, reaching full blooming potential in their second season. For faster results, purchase established plants or divide existing clumps.
Can you grow Rudbeckia Goldstrum in containers?β–Ό
Yes, Goldstrum grows well in containers at least 18 inches wide and deep. Use well-draining potting mix and place in full sun. Container plants need more frequent watering than garden-grown specimens but still prefer slightly dry conditions between waterings. Choose dwarf varieties for smaller pots.
When should I divide Rudbeckia Goldstrum?β–Ό
Divide Goldstrum every 3-4 years in early spring just as new growth emerges, or in fall after flowering ends. Signs it needs division include a dead center, reduced flowering, or overcrowding. Dig the entire clump and separate into sections with roots and shoots attached.
Is Rudbeckia Goldstrum good for beginners?β–Ό
Absolutely. Goldstrum is one of the most beginner-friendly perennials available. It tolerates neglect, poor soil, drought, and various climate conditions while producing abundant flowers. The main requirement is full sun and avoiding overwatering, making it nearly foolproof for new gardeners.
Does Rudbeckia Goldstrum spread aggressively?β–Ό
Goldstrum spreads moderately through underground rhizomes and self-seeding, but it's not considered aggressive. It forms neat clumps that expand 2-3 inches annually. While it self-seeds, seedlings are easy to remove if unwanted. This spreading habit makes it excellent for naturalizing areas.
What's the difference between Goldstrum and other black-eyed Susans?β–Ό
Goldstrum is more compact (24-30 inches) than native Rudbeckia species, blooms longer (July-October), and has more uniform growth habits. Unlike annual varieties, it's truly perennial and more drought-tolerant than most cultivars, with consistently bright golden-yellow flowers and prominent dark centers.

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