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Coneflower Magnus

Echinacea purpurea 'Magnus'

Young orchid plant growing in a pot

This Perennial Plant Association award winner showcases the classic purple coneflower at its finest, with rich rosy-purple petals that don't droop and prominent bronze-orange centers. Magnus is beloved by butterflies, bees, and goldfinches while providing excellent cut flowers and winter seed heads for natural garden interest. It's incredibly drought tolerant and reliable, making it a cornerstone plant for prairie-style and pollinator gardens.

Sun

eh-ki-NAY-see-ah pur-PUR-ee-ah

☀️

Zones

3–8

USDA hardiness

🗺️

Height

3-4 feet

📏

Planting Timeline

Jan
Feb
Mar
Apr
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Start Indoors
Transplant
Direct Sow
Start Indoors
Transplant
Direct Sow

Showing dates for Coneflower Magnus in USDA Zone 7

All Zone 7 flower

Zone Map

Click a state to update dates

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Coneflower Magnus · Zones 38

What grows well in Zone 7?

Growing Details

Difficulty
Very Easy
Spacing18-24 inches
SoilWell-drained average soil, tolerates poor and rocky soils
pH6.0-7.5
WaterHigh — consistent moisture needed
SeasonSpring and Summer
FlavorN/A
ColorRosy-purple petals with bronze-orange cone centers
Size3-4 inch flower diameter

Zone-by-Zone Planting Calendar

ZoneIndoor StartTransplantDirect SowHarvest
Zone 3April – MayJune – JulyJune – August
Zone 4March – AprilJune – JuneJune – July
Zone 5March – AprilMay – JuneMay – July
Zone 6March – AprilMay – JuneMay – July
Zone 7February – MarchApril – MayApril – June
Zone 8February – MarchApril – MayApril – June
Zone 9January – FebruaryMarch – AprilMarch – May
Zone 10January – JanuaryFebruary – MarchFebruary – April

Complete Growing Guide

Light: eh-ki-NAY-see-ah pur-PUR-ee-ah. Soil: Clay, High Organic Matter, Loam (Silt), Sand, Shallow Rocky. Soil pH: Neutral (6.0-8.0). Drainage: Good Drainage, Moist, Occasionally Dry. Water: 'Alba', 'Amazing Dream', 'Avalanche', 'Bright Star', 'Bright Star', 'Cheyenne Spirit', Echinachea purpurea 'Hot Papaya' - PP#21,022, Fragrant Angel, 'Glowing Dream', 'Harvest Moon', 'Hot Papaya', ‘Kim’s Knee High’, 'Kismet Raspberry' PP 28,768 ('TNECHKR'), ‘Magnus’, 'Mellow Yellows', 'PAS702917' Powwow Wildberry, POW WOW, 'Purity', Ruby Star, 'Secret Affair', 'Sundown', 'Tiki Torch', 'White Swan'. Height: 3 ft. 0 in. - 4 ft. 0 in.. Spread: 1 ft. 0 in. - 2 ft. 0 in.. Spacing: 12 inches-3 feet. Growth rate: Rapid. Maintenance: 'Alba', 'Amazing Dream', 'Avalanche', 'Bright Star', 'Bright Star', 'Cheyenne Spirit', Echinachea purpurea 'Hot Papaya' - PP#21,022, Fragrant Angel, 'Glowing Dream', 'Harvest Moon', 'Hot Papaya', ‘Kim’s Knee High’, 'Kismet Raspberry' PP 28,768 ('TNECHKR'), ‘Magnus’, 'Mellow Yellows', 'PAS702917' Powwow Wildberry, POW WOW, 'Purity', Ruby Star, 'Secret Affair', 'Sundown', 'Tiki Torch', 'White Swan'. Propagation: Division, Root Cutting, Seed. Regions: Coastal, Mountains, Piedmont.

Harvesting

Seeds produced in the center cone are small, dark, 4 sided achenes that are attractive to birds.

Color: Black. Type: Achene. Length: < 1 inch. Width: < 1 inch.

Garden value: Good Dried

Harvest time: Fall, Summer

Bloom time: Summer

Edibility: Herbaceous parts may be steeped as a tea

Storage & Preservation

Fresh cut Magnus coneflowers last 5-7 days in cool water with stems recut underwater and lower leaves removed. Change water every 2-3 days and recut stems to maintain freshness. Store in refrigerator if not displaying immediately.

For dried flower arrangements, harvest blooms at peak color and hang upside down in small bundles in a dry, dark, well-ventilated space. Properly dried flowers retain color for 6-12 months.

Preserve seeds by spreading them on screens in a warm, dry location for 2-3 weeks until completely moisture-free. Store in labeled envelopes or glass jars in cool, dry conditions—properly stored seeds remain viable for 2-3 years. For root preservation, clean harvested roots thoroughly, slice thinly, and dry completely before storing in airtight containers away from light.

History & Origin

Origin: Eastern and central USA

Advantages

  • +Attracts: Some cultivars resistant to phytophthora. Deer
  • +Wildlife value: Its flowers are attractive to bees, butterflies and other pollinators. This plant supports Silvery Checkerspot (Chlosyne nycteis) larvae which has two broods from May-September. The adults feed on nectar from red clover, common milkweed, and dogbane. This plant also supports Wavy-lined Emerald (Synchlora aerata) larvae. Songbirds, especially American goldfinches, eat the seeds. Dead stems are used by stem-nesting bees
  • +Edible: Herbaceous parts may be steeped as a tea
  • +Fast-growing
  • +Low maintenance

Considerations

  • -High maintenance

Companion Plants

Plant Together

+

Black-Eyed Susan

Similar growing requirements and bloom times, creates pollinator-friendly prairie garden

+

Bee Balm

Attracts beneficial insects and pollinators, complementary bloom periods

+

Lavender

Repels pests like aphids and deer, both are drought-tolerant perennials

+

Sedum

Provides late-season nectar for butterflies, similar low-maintenance requirements

+

Russian Sage

Deer resistant, drought tolerant, and creates beautiful color contrast

+

Ornamental Grasses

Provides structural contrast and winter interest, similar water needs

+

Shasta Daisy

Attracts beneficial insects, complementary white blooms with purple coneflowers

+

Catmint

Repels rodents and deer, drought tolerant with similar growing conditions

Keep Apart

-

Black Walnut

Produces juglone which is toxic to many plants including coneflowers

-

Dense Shade Trees

Coneflowers need full sun and will become weak and leggy in heavy shade

-

Mint

Aggressive spreading nature can overtake and crowd out coneflower plantings

Nutrition Facts

Calories
15kcal(1%)
Protein
1.03g(2%)
Carbs
3.28g(1%)
Fat
0.07g(0%)
Vitamin C
28mg(31%)
Vitamin A
97mcg(11%)
Iron
0.7mg(4%)
Calcium
39mg(3%)
Potassium
173mg(4%)

Per 100g serving. % Daily Value based on 2,000 calorie diet. Source: USDA FoodData Central (FDC #169270)

Pests & Disease Resistance

Resistance

Good disease resistance, occasional powdery mildew in humid conditions

Common Pests

Japanese beetles, aphids, eriophyid mites

Diseases

Powdery mildew, bacterial spot, aster yellows (rare)

Frequently Asked Questions

How long does Magnus coneflower take to bloom from seed?
Magnus coneflower typically takes 2-3 years to reach full flowering maturity from seed. First-year plants focus on establishing root systems and may not bloom. Second-year plants often produce a few flowers, while third-year plants achieve full blooming potential with multiple sturdy stems and abundant flowers throughout the season.
Can you grow Magnus coneflower in containers?
Yes, Magnus grows successfully in containers at least 18 inches wide and deep. Use well-draining potting mix and choose containers that can overwinter in your zone, as the roots need cold stratification. Container plants require more consistent watering than garden-planted specimens but still prefer to dry out between waterings to prevent root rot.
When should I plant Magnus coneflower seeds?
Direct sow Magnus coneflower seeds in fall for natural cold stratification and spring germination. For spring planting, cold-stratify seeds in your refrigerator for 30 days, then start indoors 8-10 weeks before your last frost date. Fall sowing generally produces stronger, more vigorous plants than spring-started seedlings.
Is Magnus coneflower good for beginning gardeners?
Absolutely. Magnus is exceptionally beginner-friendly, tolerating neglect, poor soils, and drought while providing reliable blooms. Its main requirements are full sun and well-drained soil—it's actually more likely to fail from too much care (overwatering, overfertilizing) than too little attention, making it perfect for new gardeners building confidence.
How do I prevent powdery mildew on Magnus coneflower?
Prevent powdery mildew by ensuring proper spacing (18-24 inches apart) for good air circulation, watering at soil level rather than overhead, and avoiding overfertilizing which creates lush, susceptible growth. In humid climates, choose the sunniest, most open location possible and consider applying preventive organic fungicide sprays during humid periods.
Magnus vs Purple Coneflower—what's the difference?
Magnus is a superior cultivar of purple coneflower (Echinacea purpurea) bred for horizontal, non-drooping petals, larger 4-5 inch flowers, more intense rosy-purple color, and stronger stems. Wild-type purple coneflowers have smaller blooms with drooping petals and more variable flower quality, while Magnus offers consistent garden performance and showier blooms.

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